Kenco Anmeldelser 

Been buying the Rich blend when it's on offer as it's by far my favourite instant coffee. Today I eventually got around to trying the new look with a red top (very confusing). Firstly it doesn't fully dissolve leaves brown floaters, and it just doesn't taste nice. Why change it! Now I'm stuck with 4 jars of rubbish coffee, very unhappy.

Had to find out what happened to Smooth in the new smaller jars. It isn't just me who dislikes the watery, bitter sludgy new blend. Have a couple of jars to get through before looking for a better option. Been buying it for years but no longer.

Kenco Rich Blue CAP What has Kenco done!! I've been buying the rich blue cap for years and years now they've ruined it i will not be buying again.......

I am a strong black coffee lover and have bought Kenco Rich for years. The new recipe is horrid, foul tasting and leaves a sludge around the cup Why change something so good? Change it back to what the customers want. I will not be buying any more of the new blend.

I would have rated this product 5stars, as ive always drank it. But recently it has been disappointing. I hate the new taste. I have black froth on the top which doesn't dissolve. I shall bee looking for a new coffee brand.

I have to add my complaint to the list of all the others on here. The recent change is truly disgusting and the smell of the coffee is repellant. Why would anyone want to drink this sludge that smells so bad?
Coffee is meant to have a lovely aroma that makes one want to drink it not throw it in the bin. It’s another marketing spin to call it ‘new’, change the jar shape to hide the reduction in grams and increase price point.
Big corporates never change things for the better and with Kenco the so called addition of 10% roast and ground coffee is just a way of adding something worse that probably isn’t real coffee. Another way of ripping off the consumer. Kenco have lost another customer but not that that will matter to them.

Disgusting new mix and sludge at the bottom of the cup. I will find an alternative.

The new blend of coffee leaves a terrible residue at the bottom.of mug, unfortunately this is causing me after many, many years of only using kenco to seek another brand of coffee. 😔
🙏 please go back to the old recipe!!

What on earth have you done to the best instant coffee I’ve ever had, I have been using it for years and always enjoyed the rich flavour, but since you have changed the container and the label the coffee I used to enjoy is now nothing but horrible it’s tasteless and leaves sludge in the bottom of my cup and for the price of the new branded coffee it’s absolutely disgusting, I have been hunting around for the old container to get a decent cup of coffee, please please go back to the original coffee

I have drunk nothing but Kenco for years. It is now horrible and undrinkable, by me at least. I will not buy again unless Kenco admit their mistake and publicly state that the old recipe is returning.

Loved kenco blue for years and never used anything else. Now its changed, it tastes like dishwater. Sadly will be having to change brands. :(

Awful, awful coffee following "rebrand". Your marketing team clearly haven't experienced the new product. Grains don't dissolve, bitter tasting, sludge left at the end. Even the packaging was cheap compared to before. Will not buy it again while this is the result.

I cant believe that a brand like Kenco can destroy what was a decent (instant) cup of coffee , its not the same its bitter , sludgy at the bottom and not worth buying anymore tbh ,very disapointed .

THE COFFEE IS WORSE THAN BAD ITS DISGUSTINGLY BAD
I have been drinking Kenco Coffee for more years than I care to admit. Whoever it was responsible for agreeing to the most recent recipe change needs to be moved on obviously not up to the Job.

Perhaps Kenco have been the subject of a massive con-trick? How to destroy a brand overnight! A cup now looks and tastes like the coffee bean waste you get after having used coffee beans once already.

It’s now disgusting and will not be purchasing it ever again unless it goes back pre messing with it !!!!!!

How can a long standing coffee blend be updated so dramatically? It’s stronger, more bitter, takes longer to dissolve and so needs stirring and leaves a horrible residue in the mug.
Basically. It’s no longer an instant coffee.
Guess I will have to start looking for an alternative.

I knew something was off but put it down to a bad batch or something. Then I discover they’ve changed it! What an own goal. Will have to find a new brand after decades.

Oh dear Kenco! What have you done!!! If it’s not broken don’t fix it. If this is to save yourself some costs then this is false economy! As I am now looking for a brand change, and by the reviews so are many other customers.

Long term buyer of Kenco Rich blue and I cannot believe they think changing the formula to the disgusting current version is a good marketing idea. Clearly trying to reduce costs/increase profit is the major driver but zero consideration to product quality or customer satisfaction. I am just sad I bought another jar as I thought perhaps I had just hit on a bad batch.