Fair Public Relations Anmeldelser 

Skrevet av virksomheten

Fair Public Relations is an affordable, founder-led, journalist-led boutique PR agency helping small businesses, founders, experts, coaches, consumer brands and growing businesses earn trusted media coverage across the UK, Canada and the US. Fair PR was founded in 2015 by Jordan Baker, a former UK national journalist with more than a decade of PR experience. Jordan leads the agency’s strategy and works closely with clients to understand their business, expertise, story, goals and genuine media potential. Every client starts with a conversation with Jordan. This is an opportunity to look properly at the business, what makes it interesting, the people behind it, the expertise available and the types of media opportunities that could realistically make sense. From there, we develop a detailed PR strategy shaped around the individual client. This includes their positioning, strongest media angles, priority topics, potential stories and the areas where we believe PR can have the greatest impact. Clients also receive a Founder & Authority Positioning Session to further refine how the business, founder or expert should be presented and what they should become known for. Our team then turns that strategy into an ongoing PR campaign, identifying new angles, writing media material, responding to journalist opportunities and pitching relevant journalists. Our work covers small business PR, thought leadership, expert commentary, founder profiles, consumer PR, product and service PR, business news and real-life stories. Depending on the client, this might mean securing expert quotes in the national press, arranging media interviews, pitching a founder story, launching a new product, promoting a service or helping a specialist become more visible and recognised within their industry. We take a practical, relationship-led approach to PR. Rather than relying on automated outreach, mass pitching or one-off press release distribution, campaigns are shaped around each client and may combine proactive ideas, reactive journalist opportunities, expert commentary, founder stories, product or service PR, customer stories, real-life stories and business news where relevant. Clients have a dedicated PR team and WhatsApp group, making it easy to communicate, respond quickly to journalist opportunities and stay updated as the campaign develops. We continue developing new ideas and media angles throughout the campaign rather than relying on a fixed set of pitches created at the beginning. Collectively, our team has helped more than 3,500 businesses and experts secure over 25,000 pieces of earned media coverage, including work for international names such as Jameson, Dolce & Gabbana and Anytime Fitness, alongside thousands of founders, experts and growing businesses. We believe prospective clients should be able to see the work behind the claims. Our website includes an extensive library of published media coverage, detailed PR case studies showing real campaign strategies and results, and a Media Expert Directory featuring founders and specialists we represent for journalist opportunities. Our pricing is deliberately transparent and commercially accessible. Standard PR costs £597 per month or US$797 per month. It begins with a three-month initial commitment and then continues month to month with one full billing cycle’s notice. Our aim is simple: to make high-quality PR more affordable and accessible while giving small businesses, founders and experts the personal support, honest advice and journalist-led expertise they would expect from a well-connected boutique agency. PR is earned media, so coverage in particular publications, backlinks, rankings, enquiries, sales and other outcomes cannot be guaranteed. We will always be honest about what we believe is realistic, where the strongest opportunities are and whether we believe we can genuinely help.Vis mer