I did the PMM Core Certification recently. Super easy to sign up, great people / support behind the scenes when I needed to moving my booking. The course itself was well presented, the content exactly... Vis mer
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The PMA Scholar Program delivers tremendous value from start to finish. The course breaks down complex PMM concepts, such as connecting metrics to business outcomes, leading vs. lagging indicators, an... Vis mer
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The Brand Marketing Master course transformed how I think about Brand vs. Product Marketing. The frameworks, case studies, and exercises made everything finally click — especially the parts that fille... Vis mer
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PMA is the leading resource for PMMs. They've really built a strong reputation and partnerships with leaders across services and product orgs. I've taken some of their certifications - some are better... Vis mer
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Informasjon om virksomheten
Skrevet av virksomheten
PMA is the go-to place for 1,000s of product marketers. Online resources, 24/7 communities, global events, reports, awards, courses, mentors, jobs and podcasts. We’ve got it all.
Kontaktopplysninger
147 De Beauvoir Road, N1 4DL, LONDON, Storbritannia
- hello@productmarketingalliance.com
- productmarketingalliance.com
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Product Marketing Alliance is a must…
Product Marketing Alliance is a must have for PMMers. Wealth of knowledge, great frameworks, solid learning paths. Great community.
22. februar 2024
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Svar fra Product Marketing Alliance
Thank you for your feedback! We're thrilled to hear that you find Product Marketing Alliance to be a must-have resource. It's fantastic that you appreciate the wealth of knowledge, great frameworks, and solid learning paths offered by PMA. We're also glad to hear that you value our community of professionals. Our goal is to provide valuable resources and support to help members excel in their roles.
Good resources and networking
Attended PMA Core Cert Training & Summit in Austin. Good resources and networking opportunities, mostly catered to those new to the field.
12. februar 2024
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Svar fra Product Marketing Alliance
Thank you for your feedback! We're glad to hear that you attended the PMA Core, and Summit in Austin and found it to be a valuable experience. It's great to know that you found the resources and networking opportunities beneficial. We appreciate your insight regarding the focus on those new to the field, and we're always looking for ways to cater to a diverse range of professionals.
It made me fall in love again with…
It made me fall in love again with product marketing! This self-paced on-demand option is great for those who can't afford (in time or money) the in-person option OR who can't wait to go back to basics!
16. februar 2024
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Svar fra Product Marketing Alliance
Thank you for sharing your experience! We're thrilled to hear that our self-paced on-demand option for product marketing training reignited your passion for the field. It's fantastic to know that you found this option to be flexible and accessible for those who may not be able to commit to in-person training or prefer to revisit the basics at their own pace. We're committed to providing valuable resources and training options to meet the diverse needs of professionals like yourself.
Really valuable and insightful
Really valuable and insightful, and breaks down the 'how' of a Product Marketing Leader to achieve the rightful place among the organisation and customers. Once these insights are translated into actions, I am sure they will easily result in measurable business outcomes.
2. februar 2024
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Svar fra Product Marketing Alliance
Dear Sushovan,
Thanks for your valuable feedback! We're delighted that you find our insights helpful in understanding the role of a Product Marketing Leader. Your confidence that translating these insights into actions will lead to measurable business outcomes is truly appreciated. We're here to support your journey in product marketing.
Best,
The PMA Team
PMA Scholar Review
As a member, you have access to templates, frameworks, and examples across every aspect of product marketing. The PMA community also assists with sessions and interviews to help on your journey to Product Marketing.
26. januar 2024
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Svar fra Product Marketing Alliance
Dear Emmanuel,
Thanks for highlighting the valuable resources available to members in the PMA community! We're glad you appreciate the access to templates, frameworks, and examples across every aspect of product marketing. The support provided through sessions and interviews on your journey to Product Marketing is our commitment. We're here to ensure your experience is enriching and beneficial.
Best,
The PMA Team
Fantastic content
Great content and lots of background and support materials with every course. I've taken several courses through the PMA and every single one has been a fantastic experience and helped me in my product marketing role.
22. januar 2024
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Svar fra Product Marketing Alliance
Dear DC,
Thanks for the positive feedback! We're thrilled you find the content great, with excellent background and support materials in every PMA course. It's fantastic to know each course has contributed to your success in your product marketing role. We're here to support your continuous learning and growth.
Best,
The Product Marketing Alliance Team
Recommend the course for even senior PMMs
Great content! Even when you're a product marketer, you don't really end up working on everything that a PMM could work on, and so it's great to revise on topics that you don't often come across
14. januar 2024
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Svar fra Product Marketing Alliance
Dear Amal,
Thank you for your positive feedback! We're glad you find our content great. It's fantastic to know that even as a product marketer, revising topics that you don't often come across is valuable. We're here to provide valuable and relevant content for your continuous learning and growth.
Best regards,
The Product Marketing Alliance Team
Sales Enablement Frameworks for Success
The content in the Sales Enablement certification is full of frameworks, real-life examples and metrics to help show the value of your efforts.
13. januar 2024
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Svar fra Product Marketing Alliance
Dear Jen,
Thank you for your positive feedback! We're thrilled to hear that the Sales Enablement certification content is proving valuable with its inclusion of frameworks, real-life examples, and metrics to showcase the value of your efforts. We're here to support your success in sales enablement.
Best regards,
The Alliance Team
Improved my product marketing knowledge significantly
PMA Scholar Program is the right place for anyone who's looking to improve their knowledge of doing product marketing "the right way." Prior to PMA, I had a pretty myopic view of what great marketing is. It turned out to be a lot more strategic than I thought; a lot more people-oriented. Bryony Pearce's delivery throughout the course was on point. She made every topic so simple, anybody could follow through even if they just heard the word, "marketing" for the first time. We covered topics like GTM, pricing strategy, research, positioning products for success, brand messaging, analysis and much more. The GTM module particularly stood out for me because it taught how to unlearn what I knew (or thought I did) about product/feature launches—and what it actually is about. As a product marketer, collaboration will always be key to making more impact in your job. Collaborate with stakeholders and be in constant communication with your customers. I also enjoyed the live classes we had with Div Manickam (such a great person and I enjoy her newsletters) and the exams. I enjoyed peer-reviewing works from my colleagues as well as the discussions we had in classes. With all these experiences, I can confidently say that I've become a better product marketing manager, and I look forward to implementing all I've learned here to create value for businesses and impact humanity, generally. The PMA Scholar Program is definitely worth your time and every other resource you put into it.
5. januar 2024
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Svar fra Product Marketing Alliance
Hi Emmanuel,
Thank you for sharing such a detailed and thoughtful review! We're thrilled to hear that the PMA Scholar Program has significantly improved your product marketing knowledge and provided you with a more strategic and people-oriented perspective on marketing. It's wonderful to know that Bryony Pearce's delivery resonated with you and that you found the course content, especially the GTM module, to be transformative.
We're also glad to hear you enjoyed the live classes with Div Manickam and found value in peer review and discussions with your colleagues. Collaboration and communication are indeed crucial for success in product marketing, and we're excited that you feel equipped to make a meaningful impact in your role. Your enthusiasm for implementing what you've learned to create value and impact is truly inspiring. Thank you for recommending the PMA Scholar Program—your feedback is invaluable to us!
Regards,
The PMA Team
very professional and caring for their…
very professional and caring for their customers and students.
3. januar 2024
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Svar fra Product Marketing Alliance
Hi Mohamed,
Thank you for your kind words! We're committed to providing a professional and supportive environment for our members and students. Your feedback means a lot to us, and we’re here to ensure you have the best learning experience possible. If there’s anything else we can do to support you, please let us know!
Regards,
The PMA Team
PMA courses are great for starting your PMM career!
I took a Product Marketing Fundamentals and Competitive course and I highly recommend both! The courses are designed to give you everything you need to know to be confident in the PMM role.
Even I had been in a role for 3 years before taking the course, I got a great refresher on fundamentals and I found it very useful I highly recommend it for someone who is transitioning to the PMM role as they will get everything they need to confidently start delivering results.
3. januar 2024
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Svar fra Product Marketing Alliance
Thank you so much for your enthusiastic review, Ana! We're thrilled to hear that you found the Product Marketing Fundamentals and Competitive courses beneficial for both newcomers and those with experience in the field. It’s great to know that even with three years in a role, you still gained valuable insights and a refresher on the fundamentals. Your recommendation for those transitioning to Product Marketing Management is much appreciated, and we're excited to continue supporting your growth and confidence in this role!
Regards,
The PMA Team
Comprehensive Course Outline
I love how detailed this is. I am confident and ready to take on a PMM role just by taking this course.
3. januar 2024
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Svar fra Product Marketing Alliance
Hi Alliu,
Thank you for your positive feedback! I'm delighted to hear that the course has equipped you with the confidence to take on a Product Marketing Manager role. Your enthusiasm is truly appreciated.
If you have any specific highlights or further questions, feel free to share. Best of luck in your PMM journey, and remember, we're here to support you along the way.
Best,
The PMA Team
Glad I chose PMA. Highly recommend.
After a lot of due diligence, I chose PMA to get certified in Product Marketing, and glad that I did. It's been time and money well spent. The Pro+ Membership has been well worth it, with extensive and practical resources. In addition to my certification, I used the free ticket from the Pro+ Membership to the PMA Summit in Toronto, which was a great extension of the platform in person with insightful, practical programming, and plenty of networking opportunities with peers that I wouldn't have met otherwise.
22. desember 2023
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Svar fra Product Marketing Alliance
Thank you for choosing Product Marketing Alliance for your certification in Product Marketing, and we're thrilled to hear that it has been time and money well spent. We're delighted that you find the Pro+ Membership valuable, with extensive and practical resources.
It's fantastic that you took advantage of the free ticket from the Pro+ Membership to attend the PMA Summit in Toronto. We're pleased to hear that the event provided insightful and practical programming, along with valuable networking opportunities with peers.
If there's anything else you'd like to share or if you have any further feedback, please feel free to let us know. We appreciate your commitment to Product Marketing Alliance.
Best regards,
The PMA Team
Product Marketing Core
Participating in the online Core PMM course exceeded my expectations. Choosing the live version was the perfect decision; our exceptional instructor fostered insightful discussions within our group. The content introduced me to new frameworks and strengthened my existing knowledge. I'm leaving with fresh ideas to enhance product marketing in my business, and I'm enthusiastic about putting them into action.
14. desember 2023
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Svar fra Product Marketing Alliance
We're thrilled to hear that your experience with the online Core PMM course exceeded your expectations. Choosing the live version with an exceptional instructor seems to have been the perfect decision, fostering insightful discussions within your group.
It's fantastic that the content introduced you to new frameworks and strengthened your existing knowledge. We're delighted that you're leaving with fresh ideas to enhance product marketing in your business, and we're eager to see those ideas put into action.
If there's anything specific you'd like to share or if you have further feedback, please feel free to let us know. Thank you for choosing Product Marketing Alliance for your learning journey.
Best regards,
The PMA Team
Lots of learnings and Action Points to take back
The experience was fantastic and easy to follow while learning a lot. I recommend this for anyone in marketing and not only product marketers. This is also only step 1 in my opinion and something you should do before going into depth. If you want to develop more thoroughly, then take the master class courses in the specific field related to your work or focus area as a PMM or any other type of marketer.
14. desember 2023
Anmeldelse skrevet uten oppfordring
Svar fra Product Marketing Alliance
Thank you for sharing your fantastic experience with us! We're thrilled to hear that the course was easy to follow while providing valuable learning. Your recommendation for anyone in marketing, not just product marketers, is greatly appreciated.
We agree that this is a valuable step, and we're excited to offer further depth with our master class courses. It's wonderful to know that you found the experience worthwhile, and we look forward to supporting your continued development.
If there's anything specific you'd like to share or if you have further feedback, please feel free to let us know. We appreciate your trust in Product Marketing Alliance.
Best regards,
The PMA Team
Quality content
As an experience marketer, this was an excellent refresh of certain topics as well as interesting methods and tactics. The instructor was knowledgeable. The lectures were well-organized and informative, providing plenty of food for thought. The templates and frameworks provided were very helpful. I also enjoyed the expert conferences in the extra material.
10. desember 2023
Anmeldelse skrevet uten oppfordring
Svar fra Product Marketing Alliance
Thank you for your positive feedback! We're delighted that our course served as an excellent refresh for experienced marketers like yourself. It's great to know that the instructor's knowledge, well-organized lectures, and informative content contributed to a valuable learning experience.
We're pleased that the templates and frameworks provided were helpful and that you enjoyed the expert conferences in the extra material. Your satisfaction is our priority, and we appreciate your acknowledgement of our course's value to your knowledge and skills.
If there are specific aspects you'd like to share or if you have additional feedback, feel free to reach out. We're here to support your ongoing learning journey.
Best regards,
The PMA Team
10/10 recommend
Wonderfully paced, comprehensive and eclectic. The resources (templates, slide decks etc) add a lot of value. The live workshops were also really great!
12. desember 2023
Anmeldelse skrevet uten oppfordring
Svar fra Product Marketing Alliance
Thank you for your positive review! We're thrilled to hear that you found our course wonderfully paced, comprehensive, and eclectic. It's great to know that the resources, including templates and slide decks, added significant value to your learning experience. We're also delighted that you enjoyed the live workshops – creating an interactive and engaging environment is one of our key goals.
Your satisfaction is important to us, and we appreciate your feedback. If there's anything specific you'd like to share or if you have further comments, feel free to reach out. We're here to support your ongoing learning journey.
Best regards,
The PMA Team
Some really thought provoking content…
Some really thought provoking content delivered by a very knowledgeable trainer. The short exams after each session helped to consolidate my learning. Now feeling super-charged with Product Marketing skills!
More interactive content in the weekly sessions would improve engagement and aid learning even more.
The core training course course highlights the importance of Prodcut Marketing in the success of new product launches and provides practical advice on how to interact with both internal colleagues and clients to maximise success. Also provides some great tools and templates to use in my work after the course has ended.
7. desember 2023
Anmeldelse skrevet uten oppfordring
Svar fra Product Marketing Alliance
Thank you for your insightful feedback, James! We're delighted to hear that you found the content thought-provoking and the trainer knowledgeable. It’s great that the short exams helped reinforce your learning and that you’re feeling energized with your Product Marketing skills!
We appreciate your suggestion for more interactive content in the weekly sessions; engagement is key to a great learning experience, and we’ll definitely consider this for future iterations. We're glad you found the course valuable in highlighting the importance of Product Marketing in successful launches, as well as providing practical advice and tools to aid your work. Thank you for sharing your experience!
Regards,
The PMA Team
Really good experience
Really good teacher, well structured lectures, a lot of new info and food for thoughts, and really helping templates and frameworks. Gonna use them in my daily work.
7. desember 2023
Anmeldelse skrevet uten oppfordring
Svar fra Product Marketing Alliance
Thank you for your wonderful feedback, Lana! We're thrilled to hear that you found the teacher effective and the lectures well-structured. It’s great to know you gained new insights and found the templates and frameworks helpful for your daily work. We appreciate you sharing your experience, and we’re excited to support you as you apply what you’ve learned!
Regards,
The PMA Team
EXCELLENT course to build or refresh PMM competence.
EXCELLENT content, engaging instructors, highly interactive (if you want it to be), well-orchestrated. The negatives of some minor glitches in software or scheduling were outweighed by the heaps of postives: relevant information, knowledgeable presenters, useful templates, insightful points of view...
I've worked as a marketer for a long time, and was looking to refresh my skills and knowledge--to catch up with a discipline (marketing) that has changed considerably over the years. Reading newsletters and blogs and following industry luminaries on social media can only provide so much. The PMA course is a great mix of masterclass, how-to tips and tricks, and hands-on
1. desember 2023
Anmeldelse skrevet uten oppfordring
Svar fra Product Marketing Alliance
Hi Shah,
Thank you for your thoughtful review! We're delighted to hear that you found the content to be excellent and the instructors engaging. It's great to know that the interactivity and orchestration of the course met your expectations, despite some minor glitches. Your insight about the evolving nature of marketing resonates with us, and we're glad that our course provided the refreshing mix of masterclasses, practical tips, and hands-on experience you were looking for. We appreciate your feedback and look forward to continuing to support your growth in the marketing field!
Regards,
The PMA Team
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